About Us
BORN TO MOVE. DESIGNED FOR MOI.
Our Story
Driven by a passion for movement and a belief in individuality, we created MOVE MOI to redefine what activewear means.
For us, it’s never just about clothes, it’s about how they make you feel when you move, breathe, and express yourself.
From our roots in Morocco to a growing global community, every collection reflects a story of strength, style, and self-expression. Each piece is designed to sculpt, support, and empower, because every person’s movement carries her own rhythm, her own power, her own story.
MOVE MOI is more than a brand. It’s a movement. And when you own it… it’s Moi.
Quality Assurance
For us, activewear is more than fabric, it’s a second skin, a reflection of who you are. Each MOVE MOI piece is made with precision, premium materials, and a purpose: to let you move beautifully and live authentically.
Proudly made in Morocco, each design combines sustainability, craftsmanship, and timeless style. Our mission is simple: to help you feel confident, sculpted, and free in every moment. Because your story deserves activewear that moves with you, and for you.
Beyond Fashion: it's MOI.
At MOVE MOI, we believe that every piece should speak for you, your strength, your style, your story. Our collections are not about following trends, but about expressing who you are through movement and elegance. When you wear MOVE MOI, it’s more than activewear. It’s a reflection of your rhythm, your confidence, your identity. Each garment is designed to sculpt, support, and inspire, so that every time you move, it simply says: it’s Moi.
Movement Made Mindful. Fashion Made Moi.
Our mission
At MOVE MOI, our mission is simple: to empower everyone in motion. We believe activewear is more than performance gear — it’s a reflection of who you are, how you move, and how you live.Â
Every garment is crafted to sculpt, support, and inspire, whether you’re flowing through yoga, powering on a bike, playing tennis, running miles, or simply embracing everyday movement.
Made with care and guided by sustainable values, MOVE MOI unites style, strength, and responsibility.
Because when you move with purpose, confidence, and authenticity… it’s Moi.
Elevate your movement, embrace your identity!
Discover MOVE MOI activewear that sculpts, supports, and empowers every step. Shop now and own your Moi!